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Real Estate Agent  Kenya

Real Estate Agent  kenya


Arkaan Property Real Estate Agent  Kenya

As a real estate agent  Kenya, you need to stay up to date on the latest industry trends and information particularly in the locality of your specialization. A fantastic way to do that is to keep up with real estate blogs reason being that they cover the waterfront. Here begins the journey;

What is Real Estate and Property Management?Many will be quick to say that it is about making money.  However, I will define it as being the best you can be in the industry.

Real estate also refers to producing, buying and selling real estate by being a critical driver of economic component of gross domestic product (GDP).

Who is A Real estate agent? This is a specialist in the industry who assists homeowners, businesses and investors to buy and sell all the types of properties by making negotiations with the buyer to help in getting the highest returns possible

There are different types of real estate categories in Kenya and Africa at large;

  1. Residential real estate includes both new construction and resale homes. The most common category is family homes.
  2. Commercial real estate includes shopping centers, medical and educational buildings, hotels and offices. Apartment buildings are often considered commercial, even though they are used for residence. That is because they are owned to produce income.
  3. Industrial real estate includes manufacturing buildings and property, as well as warehouses. The buildings can be used for  production, storage and distribution of goods.

Anyone who wants to turn their real estate into a highly lucrative business must understand the fundamental models that drive the industry.

  • Is your website a useful resource for your specific target audience in the area you serve?
  • Put into high consideration the economic budget of the potential market you are targeting.
  • Distinguish your characteristics from the rest of the service providers.

 As a real estate agent in Kenya, a great deal of your time, money and personal effort should go into marketing your expertise and qualities to the public to build a client base. Once you have done a great job for them, repeat business and referrals will follow. But first, you have to do business with them and serve them right and satisfactorily. Marketing featuring the skills and qualities these clients value will give you a leg up in this area.

What Do Buyers Want from a Real Estate Professional in Kenya?  Buyers cannot be lumped into a single bucket.

Buyers have different levels of experience and requirements.  First-time buyers need a lot more hand-holding.  Investors want lots of data. Out of area buyers need skilled representation to be sure that they aren’t buying something with hidden future problems.  They need help in navigating unique local market issues.

When it comes to investor buyers, they often approach you with a great deal of market knowledge.  What they value is an aggressive approach to helping them locate good investment deals and negotiating skills to help them get them at the right price.  They highly value a real estate professional who can catch things they may have missed and bring them to their attention before an investment mistake.

What Sellers Want from a Real Estate Professional?

The seller will ask about the factual price of property.Your plan as a professional, how you intend to market and why you think it will work. Listen to their concerns and whatever it is, make them part of the process. Keep in touch and have an idea of key times decision should be made on change of approach. Finally communicate often and honestly. Sellers want to feel you are actively working to sell the property and not just sitting back and waiting for a buyer to come to you.

For Consumers (Buyers and Sellers)-From the most important downwards, here are the skills and qualities of real estate agents that actual home buyers and sellers say they value;

  • Honesty and integrity
  • Knowledge of purchase process
  • Responsiveness
  • Knowledge of real estate market
  • Communication skills
  • Negotiation skills

Other consumer considerations include people skills and technology skills. Note the importance of responsiveness and communication skills. If the first mode interaction with you was over the Web and email, then those items would imply a need for some technology knowledge or a representative of the same, real estate Agent  Kenya

Whether your marketing strategy focuses on these skills or not, it is important for your future  repeat and referral business to concentrate on doing your very best in these areas.

The qualities of a good real estate agent as valued by the consumer vary by their need however, all in all you must be market experts and service oriented.


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